One way to overcome communal forces: fighting

A favorite session at South by Southwest 2011 featured Scott Belsky, founder and CEO of Behance. (You can read more about the man here)

A portion of his talk was about overcoming communal forces that often derail ideas before they have a chance to bloom. See, ideas are often accompanied by a degree of energy and excitement around the  idea. But as time passes, and energy and excitement wane, ideas — even good ones! — are left behind for new ones.

Belsky encouraged us to fight our way to breakthroughs.

Your group of passionate people need to fight apathy ruthlessly. Fighting against apathy and for good ideas is a sign that you’re onto something.

Allow tug-of-wars.

Raise your voice.

Defend your idea.


Seth La Tour, Senior Writer