Featured Blogs
Production costs are up. How can you mail less?
Jaclyn Jones
Using data science to drive donor selection
Cassandra Johnson
7 ways to inspire donors to give with a donor-advised fund
Jaclyn Jones
The relative value of growing sustainer giving
Dave Raley
It’s the pretty stuff that does the heavy lifting
Jodi Carlson
Is your campaign-mindset limiting your digital performance?
Jef Miller
Recent Blogs
For those with small children, or those who just love Disney, you may have heard Idina Menzel’s voice belting out a chorus from Frozen 2. It’s the current soundtrack of … Read More
Extraordinary. Unprecedented. Unexpected. These are words that are far too familiar to most of us, looking backwards at two plus years of “new normals” and looking forward into the next … Read More
There are just seven more weeks before the end of the year, and we know how critical these weeks are for your fundraising efforts. At Masterworks, we have been fundraising … Read More
The digital advertising environment is a quickly evolving landscape. Staying relevant requires continuous awareness of trends and a constant pursuit to engage with your audience. A key platform entering this … Read More
People of Masterworks is a series highlighting talented folks who contribute to the success of our ministry partners on a daily basis. Our hope is that, by getting to know … Read More
The last month of the calendar year is a crucial fundraising season for your ministry. Masterworks has been fundraising in December for decades and we’ve got a lot of tricks … Read More
People of Masterworks is a series highlighting talented folks who contribute to the success of our ministry partners on a daily basis. Our hope is that, by getting to know … Read More
We 21st century marketers have metrics for everything. Open rate. Conversion rate. Click through rate. ROI. But there’s no uber-metric that tells you every growth-focused decision you should make. For … Read More